Today, employees and job seekers enjoy an unprecedented level of mobility as the province’s manufacturing employers seek to fill urgent positions to uphold their core business. When engaging with the industry’s limited labour pool, your business’s ability to grow and maintain its workforce will greatly depend on the value proposition your business extends to potential and current employees.

Join FBO for a moderated panel session to discuss how Ontario food and beverage processing employers and industry leaders are building persuasive value propositions, which are upheld across the sales, marketing, and production functions to create a workplace culture that attracts and retains vital employees.

Click here to join the event: https://us06web.zoom.us/j/85411008310

When

Date: July 27, 2022

Time: 2 p.m.

Duration: 1 hour

Cost: Free

Who should attend

Building a Value Proposition that Grows Your Workforce is specially tailored to support Ontario’s food and beverage processing employers and HR staff at small to medium sized businesses.

This session will be particularly valuable to

• Ontario employers in the food and beverage processing industry
• Human resource professionals
• Communications specialists

…and professionals involved in an organization’s talent attraction, recruitment, and retention strategies.

What you’ll get

The industry is facing a sustained labour shortage that has put a strain on facility production teams, restricted organizational growth and productivity, and negatively affected revenue and product availability.

At a time when employee mobility is high, it is more important than ever for businesses to have a clear and compelling answer to the age-old question, Why do employees want to work at your company?

During this session, you’ll hear from food processing and industry leaders from businesses that have seen success in creating this critical value proposition. You’ll learn how your business can uphold its own, unique value proposition across its sales, marketing, and production functions to create an attractive workplace culture that grows authentic employer-employee relationships, attracts job seekers, and promotes innovation.

About the Workplace and Cultural Development Series

Ontario’s food and beverage processing industry is facing an intensifying labour crisis, and modernized employer recruitment and retention strategies are key to attracting and retaining an essential workforce.

Our four-part webinar series will engage with industry leaders in HR and business development strategy to provide expert guidance on how to create an attractive workplace culture that grows authentic employer-employee relationships, attracts job seekers, and promotes innovation.

FBO’s Workplace and Cultural Development webinar series is funded by the Ontario Ministry of Agriculture, Food and Rural Affairs.